Multichannel selling has changed the fundamental working of businesses. Be it Instagram, website, online store, marketplace or any other platform, there are multiple ways through which consumers can make a purchase. With the expansion of eCommerce on multiple channels, it becomes difficult to manage it.
One of the common yet business-threatening mistakes in multichannel selling is order mismanagement. Sellers cannot afford any mess as it can disturb the entire process, cause financial losses plus cost the business’s reputation. Buy the multichannel order management software today to avoid the mess.
In this article, we will guide you on different aspects of multichannel order management.
Growing business in the cutthroat competitive market is hard and more difficult is retaining old customers to spread business across different regions and platforms. While managing all the platforms, the common mistake is the process of managing inventory and order of different selling channels.
Challenges of Multichannel Order Management:
1. Lack of Visibility
Retailers need to know the different types of products. It becomes difficult to track the sales and order of each channel, especially when you have many channels. In addition, it is also challenging for owners to keep track of the order, goods, warehouse, and partners single-handedly.
2. Overselling and Understock
The major challenge with multichannel order management is that sometimes it becomes difficult to keep an eye on the demand and supply of products. It becomes difficult to forecast how many products are required on different channels based on product demand. Both over and understock are harmful to business.
3. Data Analysis
Data is a goldmine for the business owner; with multiple platforms, the data size also increases. By thoroughly analysing data, one can get vital information about the business. Based on these data, one can prepare marketing strategies and other strategies. But the major challenge here is the vast data, and it becomes difficult to study and analyse data on such a large scale.
4. Manual Management does not Promote Growth
If you are selling goods or services from one channel, keeping it on track is an easy task. And the same thing becomes a reason for obstacles in growing a business when you have multiple selling channels. Sometimes too many spreadsheets and records on different software create confusion and can lead to huge potential losses. In order to excel in it, stop using excel(pun intended) and focus on buying multichannel ecommerce and order management systems. Here you will get reports of all channels in a single dashboard. Isn’t it just amazing?
5. Syncing Inefficiencies
Slow or wrong syncing of data may cost the reputation and money of the business. If information related to inventory, address, and discounts are not properly synced, the chances of losing customers increase. Slow data leads to mistakes in shipping and which can further affect the operational costs.
6. Lack of Integration with External Tools
Another major challenge that businesses face is their inability to integrate with third-party or external tools. External tools like payment channels and shipping partners’ software play a vital role in giving a soothing shopping experience to customers. In the case of a multichannel platform, it becomes difficult to integrate external tools.
What is the Solution?
Well, all these challenges can be solved with efficient multichannel order management software. But the harsh truth about all these softwares is that not all are meant to be right for everyone. Read further to know more about the must-have features of multichannel order management software to operate business smoothly.
Must-have Features of Multi-channel Order Management Software:
1. Workflow Automation
Workflow automation is an essential feature of multichannel order management software. Taking over the time-consuming work allows you to focus on other aspects of the business. With the help of software, you can easily manage workflow automation on multiple channels to offer a seamless customer experience.
2. Multiple Locations Inventory Management
One of the key features of multichannel order management software is that it can manage and handle multiple locations. The software should be able to check if ordered stock is available, how many products are available, etc, this information saves the owner’s time as doing all these errors manually takes a lot of time plus the chances of mistakes also increases. But the software helps to replenish stock levels for future’s order.
3. Easy Integrations
Easy integration is the essential feature of multichannel order management software. Integration can help you to integrate multiple channels on a single platform as this helps to get the true picture of the business. With it, you can manage multiple orders from multiple platforms, payment, inventories, shipping, and much more without creating a mess. Sellershub is one such platform that makes the life of ecommerce sellers easy.
4. Data-Driven Inventory Planning
Data is the goldmine, and the same is true in an ecommerce business. The software lets you allow all data from various channels in a single dashboard. With the help of this data, you can predict the upcoming product’s requirement, which further helps you from drowning in the overstock or understock situation. You can also make marketing strategies to promote underperforming products. This is a must-have feature for the true success of the ecommerce business.
5. Depth Data Analytics
An efficient software must have robust reporting with download options to offer real-time business insights. Further, by having data about products, sales channels, and customers, you can know about the operational and financial position of the business. With data, you can make data-driven decisions for a more efficient outcome.
Reach Business Potential
Reach the true potential of your business with multichannel ecommerce and order management software. Sellershub offers reliable and highly renowned inventory management software to manage your business easily. Irrespective of your business size, it is the right tool for you.